Enhance My Stay | Automated upsells and guest engagement

A New Chapter in Hospitality Tech

We started as Enhance My Stay — a simple tool to help hotels send pre-arrival upsell emails. It worked. Operators boosted revenue and improved guest experience without adding manual work.

But over time, something bigger happened. We heard from restaurants. From event venues. From Airbnb hosts. All saying the same thing:

“We want to give guests a better experience — we just need the right tools.”

So, we evolved.

Today, we’re proud to introduce EMS — a complete redesign of our brand, our platform, and our mission.

Why the Change?

Our mission has always been simple:

To democratise guest-experience tech.

If you can upload a CSV, you can run EMS. No dev team. No six-month rollout. Just plug-and-play tools that boost revenue, save staff time, and turn guests into repeat fans.

To live up to that mission, we needed stronger foundations — both in our brand and in our technology.

That meant:

Rebuilding our dashboard to make it easier to add powerful new features.
Expanding beyond hotels to serve restaurants, venues, and Airbnbs — without losing the hotel expertise we’re known for.
Redesigning our entire interface to make automation feel simple, intuitive, and empowering.

EMS isn’t just a new name. It’s a platform built for the next chapter of hospitality.

Introducing: The New Email Builder

With our new name comes our first major product upgrade.

Previously, the heart of Enhance My Stay was an automated pre-arrival upsell email — scheduled to send before a guest’s stay to help you drive incremental revenue.

That same concept now forms the foundation for something much more powerful.

Starting Wednesday 12th, EMS users will unlock an entirely new way to communicate with guests: our Email Builder Tool.

This isn’t just a design refresh — it’s a complete rebuild of how guest communications work inside EMS.

You can now:

Design fully bespoke emails that reflect your brand — control layout, imagery, fonts, and buttons, without touching a line of code.
Build multi-stage automations that follow your guest’s journey end to end — pre-stay, in-stay, and post-stay.
Schedule precise delivery windows (e.g. 3 days before arrival, 1 day after check-in, 4 days post-stay), ensuring the right message lands at exactly the right time.
Tailor goals and actions for each email: upsells, information, feedback, re-bookings — you decide the purpose and flow.

We built the Email Builder so every hospitality business — from boutique hotels to independent restaurants — can craft professional-grade guest journeys without a developer or marketing agency.

What a Fully Controlled Guest Experience Looks Like

Here’s an example of how this unlocks a richer, more profitable guest journey:

Email 1 — Pre-arrival upsell: Sent automatically ten days before check-in, linking to your EMS upsell microsite. Guests can add experiences like spa treatments, breakfast, or late checkout in a single click.
Email 2 — Arrival preparation: Delivered five days before arrival with key details — directions, parking, or access info — reducing front desk workload and setting the tone for a smooth stay.
Email 3 — In-stay engagement: Goes out mid-stay, offering in-house experiences (a tasting menu, local tour, or wine flight) based on real availability.
Email 4 — Post-stay follow-up: Arrives a few days after departure, thanking guests, linking to review pages, and including a personalised incentive to rebook directly next time.

Each of these emails can be branded, timed, and tailored to your exact needs — all from one intuitive dashboard.

What used to take enterprise-level CRMs and months of setup now takes minutes.

Bringing Enterprise-Level Tech to Everyone

Global chains like Marriott and Hilton invest hundreds of millions in custom digital workflows that enhance guest experience.

Our goal is to make those same capabilities available to everyone — independent hotels, restaurants, venues, and hosts — without the cost or complexity.

EMS gives you enterprise-grade automation tools that are simple, affordable, and fast to deploy.

Because better guest experiences shouldn’t depend on budget size — they should depend on ambition.

What’s Next

This rebrand marks the start of a new phase for EMS. Over the coming months, we’ll be rolling out even more tools to help operators:

Increase guest engagement.
Promote additional services.
Build deeper loyalty through data-driven automations.